A keyword tracking tool is an essential part of your SEO (search engine optimization) strategy. It shows you where you are currently ranked in major search engines such as Google, Yahoo, MSN, AOL Search, and others. Keyword tracking also helps you evaluate if your current SEO efforts are working and whether or not your future optimization efforts are paying off. Also, monitoring and testing keywords reveals how your top competitors’s content with the best quality backlinks, highest social engagement, the highest amount of traffic, etc are ranking. This kind of information can greatly help you improve on what you are doing right now.
In addition to all of these benefits mentioned, keyword tracking allows for users to easily navigate between pages, to see which links they want to follow, and to easily keep track of the links they already have. It even allows you to set multiple follow-links for different parts of your website that might get low rankings. Some tools can even give you an idea of what your competition is doing. This is very user-friendly and allows for optimizing any aspect of your website with little to no effort. that you can do to boost your rankings. One of the most impressive things is the fact that it is compatible with Google Analytics, which allows you to enter keyword data and get statistics of how many people are looking at your site. This is almost as good as having an SEO ghostwriter to write articles for you and I know that you don’t have much of a budget to spend on this. If you are struggling to get good search engine rankings, then the money you are spending on good SEO articles may just be worth every penny.
Google Keyword Tracking Tool also allows you to track the number of searches performed on each of the keywords that you are trying to rank for. This is important because you want to know how many people are actually searching for the information that you are offering in your niche. You can find out this through the Google Content Network. Other tools such as Open Site Explorer, BackPipe, InfoBank Explorer and NicheQ do not allow you to track your keyword based searches. Some of these tools may also show you a list of websites that are ranking well for a particular keyword but these reports can also be deceiving because they might have a lot of back links leading to them but are ranked poorly for the same keyword.
You may also notice that Search Engine Results Position (SERP) is not mentioned in the summary. This means that although Google AdWords has a feature where you can track your keywords, it is not included in the search results. To see what SERPs are click on the link below. It gives you a summary of all the top keywords that Google displays in the search results for each search term. So, if you do a Google search and you type in a keyword like “credit cards” then Google will show ads related to credit cards or lending institutions, on the left-hand side. The higher the PR of the keyword, the more likely it is that Google will show your ads.
Google AdWords tracking tools work by showing you ad rates for various searches. This includes contextual advertising, pay per click, and organic search results. All of these traffic types are different. Contextual advertising, which uses location-based services and cookies to track visitors to a website, costs a little more but has been proven to be highly effective.
Pay per click and organic search results are not as specific as the other two. They rely on your own judgment and common sense to match the right keywords with ads that best match them. The only true way to truly optimize your websites for the top search engines is through a SEO or keyword optimization service. However, by using an SEO monitoring tool you can get a more holistic picture of how well your keywords are used by visitors.